Privacy Policy

Our Policy

This Privacy Policy applies to the WaterGuru website and licensed mobile applications which are owned and operated by WaterGuru, Inc. (We, Our, Us). The website has been created to provide visitors with information about our company, and the website application and our mobile applications permit registered users to control their WaterGuru System and to order replenishment supplies (collectively, the WaterGuru Service or Service). We will refer to (you, your) as both our visitors and registered users. This Privacy Policy sets forth WaterGuru’s policy about information, including personally identifiable data, such as your first and last name, title, email address and telephone number. (Personal Data) and that is collected from visitors and registered to the Service. This Privacy Policy describes how WaterGuru collects, uses, shares and secures the personal information you provide. It also describes your choices regarding use, access, and correction of your personal information. When WaterGuru collects information through our Service, the use of that information is limited to the purpose of providing the Service. The privacy policy for information WaterGuru otherwise collects through the Service is described below.

Information We Collect

When you interact with us through the Service, we may collect Personal Data and other information from you, as further described below:

Personal Data That You Provide Through the Service: We collect Personal Data from you when you voluntarily provide such information, such as when you contact us with inquiries, respond to one of our surveys, register for access to the Service or use particular functions. Wherever WaterGuru collects Personal Data, we make an effort to provide a link to this Privacy Policy.

By voluntarily providing us with Personal Data, you are consenting to our use of it in accordance with this Privacy Policy. If you provide Personal Data to the Service, you acknowledge and agree that such Personal Data may be transferred from your current location to the offices and servers of WaterGuru and the authorized third-parties referred to herein located in the United States.

Non-Identifiable Data: When you interact with WaterGuru through the Service, we receive and store personally non-identifiable information. Such information, which is collected using various technologies, cannot presently be used to identify you specifically. WaterGuru may store such information itself, or such information may be included in databases owned and maintained by WaterGuru affiliates, agents or service providers. The Service may use such information and pool it with other information to track aspects of the Service operation. For example, tracked and pooled information may include the total number of visitors to our Site, the number of visitors to each page of our Site, and the domain names of our visitors’ Internet service providers, Internet protocol (IP) addresses, browser type, referring/exit pages, the files viewed on our site (e.g., HTML pages, graphics, etc.), operating system, date/time stamp, and/or clickstream data to analyze trends in the aggregate and administer the site. It is important to note that no Personal Data is available or used in this process.

In operating the Service, we and our marketing and service partner providers may use a technology called “cookies” and other similar technologies. A cookie is a piece of information that the computer that hosts our Service gives to your browser when you access the Service. Our cookies help provide additional functionality to the Service and help us analyze Service usage more accurately, including functions like analyzing trends, administering the site, tracking users’ movements around the site and gathering demographic information about our user base as a whole. For instance, our Site may set a cookie on your browser that allows you to access the Service without needing to remember and then enter a password more than once during a visit to the Site. In all cases in which we use cookies, we will not collect Personal Data except with your permission. On most web browsers, you will find a “help” section on the toolbar. Please refer to this section for information on how to receive notification when you are receiving a new cookie and how to turn cookies off. We recommend that you leave cookies turned on because they allow you to take advantage of some of the Service features.

Aggregated Personal Data: In an ongoing effort to better understand and serve the users of the Service, WaterGuru often conducts research on its customer demographics, interests and behavior based on the Personal Data and other information provided to us. This research may be compiled and analyzed on an aggregate basis, and WaterGuru may share this aggregate data with its affiliates, agents and business partners. This aggregate information does not identify you personally. WaterGuru may also disclose aggregated user statistics to describe our services to current and prospective business partners, and to other third parties for other lawful purposes.

Our Use of Your Personal Data and Other Information

WaterGuru uses the Personal Data you provide in a manner that is consistent with this Privacy Policy. If you provide Personal Data for a particular reason, we may use the Personal Data for the reason it was provided. For instance, if you contact us by email, we will use the Personal Data you provide to answer your question or resolve your problem. Also, if you provide Personal Data to obtain access to a Service, we will use your Personal Data to provide you with access to such Service and to monitor your use of such Service. WaterGuru may also use your Personal Data and other personally non-identifiable information collected through the Service to help us improve the content and functionality of the Service, to better understand our users and to improve the Service. WaterGuru and its affiliates may use this information to contact you in the future to tell you about services we believe will be of interest to you. If we do so, each marketing communication we send you will contain instructions permitting you to “opt-out” of receiving future marketing communications. Also, if at any time you wish not to receive any future marketing communications, or you wish to have your name deleted from our mailing lists, please contact us as indicated below. If WaterGuru intends on using any Personal Data in any manner that is not consistent with this Privacy Policy, you will be informed of such anticipated use before or at the time at which we collect the Personal Data.

Our Disclosure of Your Personal Data and Other Information

WaterGuru is not in the business of selling your information. We consider this information to be a vital part of our relationship with you. There are, however, certain circumstances in which we may share your Personal Data with certain third-parties without further notice to you:

• Business Transfers: As we develop our business, we might sell or buy businesses or assets. If we are involved in a corporate sale, merger, reorganization, dissolution or similar event, Personal Data may be part of the transferred assets.

• Related Companies: We may also share your Personal Data with our related companies for purposes consistent with this Privacy Policy.

• Agents, Consultants, and Related Third Parties: WaterGuru, like many businesses, sometimes hires other companies to perform identified business-related functions. Examples of such functions include mailing information, maintaining databases and processing payments. When we employ another entity to perform a specific function, we only provide them with the information that they need to perform their specific function.

• Legal Requirements: WaterGuru may disclose your Personal Data if required to do so by law such as to comply with a subpoena, bankruptcy proceedings, or similar legal process or in the good faith belief that such action is necessary to (i) comply with a legal obligation, (ii) protect and defend the rights or property of WaterGuru, (iii) act in urgent circumstances to protect the personal safety of users of the Service or the public, or (iv) protect against legal liability.

• Prior Consent: We may also disclose your personal information to any other third party with your prior consent.

Your Choices

You can visit the Site without providing any Personal Data. If you choose not to provide any Personal Data, you may not be able to use certain services. If you request that WaterGuru delete your Personal Data after granting you access or use of a WaterGuru service, WaterGuru may de-authorize some or all of your use of the Service.

This Privacy Policy does not apply to any Personal Data collected by WaterGuru other than Personal Data collected through the Service. This Privacy Policy shall not apply to any unsolicited information you provide to WaterGuru through the Service or any other means. This includes, but is not limited to, information posted to any public areas of the Service, such as forums, any ideas for new products or modifications to existing products, and other unsolicited submissions (collectively, Unsolicited Information). All Unsolicited Information shall be deemed to be non-confidential, and WaterGuru shall be free to reproduce, use, disclose, and distribute such Unsolicited Information to others without limitation or attribution.

WaterGuru does not knowingly collect Personal Data from children under the age of 13. If you are under the age of 13, please do not submit any Personal Data through the Service. We encourage parents and legal guardians to monitor their children’s Internet usage and to help enforce our Privacy Policy by instructing their children never to provide Personal Data on the Service without their permission. If you have reason to believe that a child under the age of 13 has provided Personal Data to WaterGuru through the Service, please contact us, and we will endeavor to delete that information from our databases.

Links to Other Web Sites:
This Privacy Policy applies only to the Service. The Service may contain links to other websites not operated or controlled by WaterGuru (the Third-Party Sites). The policies and procedures we described here do not apply to the Third-Party Sites. The links from the Service do not imply that WaterGuru endorses or has reviewed the Third-Party Sites. We suggest contacting those sites directly for information on their privacy policies.

WaterGuru takes reasonable steps to protect the Personal Data provided via the Service from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. However, no website or Internet or email transmission is ever fully secure or error-free. In particular, email sent to or from the Service may not be secure. Therefore, you should take special care in deciding what information you email to us. Please keep the security limitations in mind when disclosing any Personal Data to WaterGuru via the Internet. If you have any questions about the security of your personal information, you can contact us at

We may retain your information for as long as your account is active or as needed to provide you services, comply with our legal obligations, resolve disputes and enforce our agreements.

Other Terms and Conditions

Your access to and use of the Service is subject to the Terms of Service at

Changes to WaterGuru’s Privacy Policy

The Service and our business may change from time to time. As a result, at times it may be necessary for WaterGuru to make changes to this Privacy Policy. WaterGuru reserves the right to update or modify this Privacy Policy at any time and from time to time without prior notice. If we make any material changes, we will notify you by email (sent to the e-mail address specified in your account) or using a notice on this website before the change becomes effective. Please review this policy periodically, and especially before you provide any Personal Data. This Privacy Policy was last updated on the date indicated above. Your continued use of the Service after any changes or revisions to this Privacy Policy shall indicate your agreement with the terms of such revised Privacy Policy.

Access to Information

Upon request, WaterGuru will provide you with information about whether we hold any of your personal information. To keep your Personal Data accurate, current, and complete, please contact us as specified below. We will take reasonable steps to update or correct Personal Data in our possession that you have previously submitted via the Service. We will respond to your request within a reasonable timeframe.